In a Nutshell

I've gotten to spend a lifetime telling stories, in one capacity or another. It's where I thrive.

My years in professional theatre were a wild and wonderful ride, and ALL of that experience gives me a unique perspective in my current role.

I belly-flopped into marketing almost 7 years ago, and have been learning large in the startup world ever since. Wearing all the hats, throwing myself into the fray...

I've discovered that the same "Yes, And" approach that made for great on-stage collaboration also works beautifully in the office world.

And, as a mama to three tiny fellas—all age six and under—it’s my key to happy survival.

I love the power of words. I love creating and collaborating with good people. I love driving results.

Excited to see what lovely lessons, and fellow creators, are right around the corner.

Wearing the Hats

Some Favorites So Far:

• Campaign Lead - I've helped to create, run, and provide content for every team initiative, including 3 nation-wide contests - two of which became the highest performing campaigns in company history. I've loved being part of building communities around them. If there's an initiative that spotlights and celebrates people (truly), that's my sweet spot.

• 3X Podcast Manager - As PM for weekly company podcasts, I made sure everything—each asset, element, and interaction—worked. I created all written content. And, I helped the show at my previous org (the first 111 eps of it) reach top 15 in financial podcasts on Apple. I've seen what a good company podcast can do for brand awareness, finding prospects, and ultimately driving revenue. Plus, that whole storytelling thing is central here.

• Copywriter - Words are wonderful to work with. From emails, socials, blogs, and ads, to one-pagers, web copy, articles, infographics, scripts, podcast assets, and more... If copy is needed, I create it.

• Creator/ Collaborator - As part of a small, tightly knit creative team, I've learned to prioritize and produce stellar content in record time. In any artistic endeavor, trust is essential. So, building and maintaining it—with any team I get to be a part of—takes top priority on my list.

• Boy Mama x 3 - Had to work to gain this title, and it's my favorite role so far.